My Place Hotels Expands Pipeline and Operating Footprint

My Place Hotels of America is expanding its extended-stay footprint across regional submarkets through franchise partnerships, adding a newly opened property in Arkansas and signing a franchise agreement in Colorado. The brand targets submarkets supported by steady industrial, healthcare, corporate, and educational demand drivers to fuel network growth across the United States.

How does the new Jonesboro opening fit the brand's regional footprint?

The brand expanded its presence in Arkansas by opening the 63-key My Place Hotel — Jonesboro, AR, marking its second location in the state, according to Hotel Dive [2]. The northeastern Arkansas property is owned by Mataji LLC and was designed by Salt Lake City-based Richardson Design Partnership [2]. The hotel targets long-term travel demand generated by major local employers, including Arkansas State University, area hospitals, and industrial and manufacturing facilities [2].

My Place co-founder and CEO Ryan Rivett stated that Jonesboro represents the high-demand profile the company seeks, supported by steady business, healthcare, education, and construction activity [2]. The Jonesboro location follows the late April 2025 opening of the brand's first state property, the 63-room My Place Hotel — Bentonville/Rogers, AR, located near the Walmart headquarters [2].

What pipeline progress is occurring through franchise agreements?

In a separate regional development, South Dakota-based My Place Hotels signed a franchise agreement with Indus Empire Investment to bring a new hotel to Westminster, Colorado, Lodging Magazine reported [1]. The Colorado signing demonstrates the franchisor's continued efforts to secure regional footholds in western submarkets alongside its recent southern openings [1].

Across the United States, My Place Hotels maintains an operating base of 81 open properties, as reported by Hotel Dive [2]. The company is pairing these operational openings with forward development commitments, reporting a development pipeline exceeding 120 hotels nationwide [2].

What amenities define the extended-stay guest model?

The newly opened Jonesboro property incorporates the brand's core operating template, featuring in-room kitchens, a 24/7 grab-and-go market, and pet-friendly guest policies [2]. In addition, the location installed electric vehicle charging stations to accommodate modern travel preferences [2]. The standard footprint is engineered to capture commercial traffic, healthcare workers, and long-term project crews requiring flexible accommodations [2].

Where else is My Place Hotels establishing its presence?

The brand's expansion reaches across varied geographic markets beyond Arkansas and Colorado. According to Hotel Dive, My Place Hotels also operates extended-stay locations in Vermont, North Carolina, and Missouri [2]. This geographic spread supports the chain's franchise-centric strategy as it works through its national pipeline [2].