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ThirdHome Nears 100k Bookings and Expands into Japan
operationseHotelier··1 min·For: Owner, Investor, Revenue

ThirdHome Nears 100k Bookings and Expands into Japan

Luxury home-exchange club ThirdHome is approaching its 100,000th booking milestone while launching an expansion into Japan's growing branded residence market. The group aims to scale its nationwide footprint across key Japanese destinations through organic member acquisition and major hospitality brand partnerships.

Key Takeaways

  1. 1ThirdHome approaches 100,000 global bookings across a portfolio of 30,000 luxury second homes.
  2. 2Company announces expansion into Japan, targeting high-net-worth owners in Tokyo, Kyoto, Niseko, and Okinawa.
  3. 3Growth strategy leverages existing partnerships with Ritz-Carlton Destination Club, Hyatt Vacation Club, and Minor Vacation Clubs.

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Source: eHotelier

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