The Hospitality Newsletter
Today Sunday, August 23, 2026
The Visit Orlando app interface on a mobile device
technologySkift··1 min·For: Marketing, IT, GM, Owner

Inside Orlando's IBM Watson-Powered Travel App

Visit Orlando has launched a new travel application powered by IBM Watson to deliver highly personalized travel recommendations through machine learning.

Key Takeaways

  1. 1Leverage machine learning to provide contextual and customized destination recommendations based on user behavior.
  2. 2Utilize AI interfaces like IBM Watson to process natural language queries for improved travel discovery.
  3. 3Anticipate initial technical challenges as AI systems require user interaction to refine accuracy over time.

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Source: Skift

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