operationseHotelier··1 min·For: Owner, GM, Investor, Marketing, F&B
Faraway Hotels Expands to Sag Harbor and Jackson Hole
Blue Flag Capital and Collared Martin Hospitality have debuted Faraway Hotels in Sag Harbor and Jackson Hole, marking the brand's first expansion outside of New England.
Key Takeaways
- 1Monitor Blue Flag Capital's expansion as they move the Faraway brand beyond New England into high-barrier leisure markets like the Hamptons and Wyoming.
- 2Leverage localized storytelling and 'Oceanic Revival' design concepts to differentiate boutique properties in saturated luxury destinations.
- 3Prioritize vibrant food and beverage programming, such as the Amalfi-inspired Zagara, to drive non-room revenue and local engagement.
Source: eHotelier
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