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Preferred Hotels Selects Cloudbeds for Alliance Partner Program

Cloudbeds joins Preferred Hotels & Resorts' Alliance Partner Program as a recommended hospitality management software provider across 80 countries.

The short answer

Preferred Hotels & Resorts has partnered with Cloudbeds, naming the software provider to its Alliance Partner Program for member properties across 80 countries. The unified management platform connects property operations, channel distribution, and revenue marketing with the brand's direct booking engine.

625+
luxury hotels, resorts, and residences in the brand portfolio
Preferred Hotels & Resorts global network
80+
countries with member properties
global brand reach
“Hotels of this distinction deserve technology that matches their ambition and the standards their guests expect.”
Rafael Blanes, Chief Growth Officer at Cloudbeds
Preferred Hotels Selects Cloudbeds for Alliance Partner Program
Photo: Mikhail Nilov / Pexels

The short version

  • Preferred Hotels & Resorts added Cloudbeds as an endorsed technology vendor within its Alliance Partner Program.
  • Cloudbeds software connects operations, distribution, guest experience, and marketing on a single data structure.
  • Over 625 member hotels and resorts across 80 countries can access the platform and its native booking engine integration.

Preferred Hotels & Resorts has added hospitality software company Cloudbeds to its Alliance Partner Program, naming the San Diego-based firm an endorsed management technology provider for member properties worldwide. Built on a unified data structure, the software centralizes front-of-house operations, distribution channels, guest service tools, and marketing systems for the brand's global footprint of luxury independent properties. [1] [2]

What does the Cloudbeds and Preferred Hotels partnership involve?

The affiliation establishes Cloudbeds as a recommended provider of unified hotel management systems for independent properties represented by Preferred Hotels & Resorts, as Lodging Magazine reported. [1] Through the Alliance Partner Program, member properties can implement Cloudbeds to coordinate daily operations, channel distribution, guest communications, and revenue marketing from an integrated operational environment. [1] [2]

By joining the program, Cloudbeds supplies software architecture intended to turn on-property technology into a driver of profitable revenue expansion, according to reporting by eHotelier. [2] The system establishes a shared, real-time picture of property performance across distinct hotel teams. [2]

hotel computer monitor front desk software
Photo: Lee Campbell / Pexels

How does the underlying technology function across hotel departments?

Cloudbeds operates on a single unified data model rather than fragmented legacy databases, merging operational management directly with live reservation feeds, guest-facing interactions, and digital marketing programs. [1] [2] This centralized technical setup feeds automation routines and machine learning capabilities that assist front desk and commercial teams. [1]

Specifically, the automated tools assist hotels in evaluating upcoming demand patterns, adjusting property rate structures, and personalizing guest engagement campaigns. [1] [2] The architecture also maintains open connectivity standards, allowing individual properties to plug into specialized third-party tools while running multi-property portfolios on a single technical backbone. [1] [2]

How does the platform integrate with existing brand systems?

The software establishes direct connectivity with the native Preferred Hotels & Resorts Booking Engine, ensuring reservations flowing through brand brand channels synchronize automatically with property-level systems. [1] [2] This direct bridge protects room inventory counts, prevents distribution discrepancies, and enables hotel staff to monitor guest reservations across brand touchpoints. [1]

hotel general manager office laptop
Photo: AMORIE SAM / Pexels

Because the platform supports multi-property operations, hotel management companies operating multiple independent properties within the brand can oversee their assets on a single interface without custom middleware, eHotelier noted. [2]

Metric or ComponentDetails Confirmed by Sources
Partner CompanyCloudbeds (San Diego, California)
Alliance HostPreferred Hotels & Resorts
Program NameAlliance Partner Program
Brand FootprintMore than 625 hotels, resorts, residences, and hotel groups
Global ReachOver 80 countries worldwide
Core IntegrationsPreferred Hotels & Resorts Booking Engine
System Focus AreasOperations, distribution, guest experience, revenue marketing
luxury resort concierge desk
Photo: Quang Nguyen Vinh / Pexels

What footprint does Preferred Hotels & Resorts bring to the agreement?

Preferred Hotels & Resorts represents a portfolio of more than 625 luxury hotels, resorts, residences, and hotel groups located in over 80 countries worldwide, eHotelier reported. [2] The organization serves independent owners, hospitality operators, and management companies seeking international scale while maintaining independent brand identities. [2]

Member properties access international sales support, marketing programs, revenue management services, and global connectivity through central reservation services alongside partner tools vetted under the Alliance Partner Program. [2]

Why did leadership approve the alliance?

Preferred Hotels & Resorts leadership selected Cloudbeds to equip independent operators with flexible tools that boost daily operating efficiency and guest communication, according to Michael Osgood, the brand's vice president of partnerships. [1] [2] Osgood stated that the software creates concrete avenues for business growth across an evolving marketplace. [1] [2]

From the vendor side, Cloudbeds chief growth officer Rafael Blanes emphasized that luxury independent properties need modern operational foundations that mirror guest expectations without overburdening on-site teams. [1] [2] Blanes noted the partnership aims to provide operators with the technical capability to scale while maintaining luxury hospitality service standards. [1] [2]

Reported by

This article was written from the following reporting. Follow the links for the original coverage.

Frequently asked

+What is Cloudbeds' role in the Preferred Hotels Alliance Partner Program?

Cloudbeds serves as a recommended provider of unified hotel management technology for Preferred Hotels & Resorts member properties across the globe, delivering software that unifies property operations, channel distribution, guest engagement, and revenue marketing.

+Which core brand systems integrate with Cloudbeds under this agreement?

The platform's open architecture directly connects with the Preferred Hotels & Resorts Booking Engine, enabling seamless reservation synchronization and multi-property management for independent operators.

+How large is the Preferred Hotels & Resorts member network?

Preferred Hotels & Resorts represents more than 625 luxury hotels, resorts, residences, and unique hotel groups across more than 80 countries worldwide.

+How does Cloudbeds use automation for member properties?

Cloudbeds uses a unified data model powering automated tools and insights that assist hotel staff in forecasting market demand, optimizing room pricing, and delivering personalized guest communication.

+Where is Cloudbeds headquartered?

Cloudbeds is based in San Diego, California.

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