financeSkift··1 min·For: Owner, Investor, GM, Revenue
Norwegian Air to Acquire Nordic Leisure Travel Group for $84
Norwegian is shifting to a vertically integrated model by acquiring Nordic Leisure Travel Group (NLTG), which includes tour operators, an airline, and 26 hotels.
Key Takeaways
- 1Acquire Nordic Leisure Travel Group for $843 million to create a vertically integrated travel powerhouse.
- 2Gain control of 26 concept hotels in Mediterranean and Asian markets alongside its existing airline fleet.
- 3Integrate major vacation brands like Ving and Tjäreborg to capture more end-to-end travel spend.
Source: Skift
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