marketingSkift··1 min·For: Owner, GM, Revenue, Marketing
Marriott Pivots to India to Drive Maldives Recovery
Marriott International is expanding its Maldives footprint and targeting Indian travelers to offset dips in Western arrivals caused by Middle East travel disruptions. With India now a top-ten feeder market, the operator is preparing new luxury openings, including a Bulgari Resort.
Key Takeaways
- 1Marriott reports Maldives guest volumes have nearly normalized following early-year drops in European and U.S. transit traffic.
- 2India has emerged as a key growth driver, logging 76,000 arrivals to the destination through August.
- 3The hotel group is expanding its regional pipeline with new openings, including a Bulgari Resort scheduled for next year.
Source: Skift
Keep reading
Our reporting
More in marketing