financeSkift··1 min·For: Owner, GM, Investor, Revenue
Hilton Plans 125 New Midscale Hotels Across India
Hilton has signed a massive strategic partnership with Royal Orchid Hotels to develop 125 Hampton by Hilton properties, targeting India's rapidly growing upper midscale travel segment.
Key Takeaways
- 1Leverage a strategic partnership with Royal Orchid Hotels to open 125 Hampton by Hilton properties across India.
- 2Focus on the upper midscale segment using a franchise model to achieve rapid geographic scale.
- 3Target high-growth regions including Goa, Maharashtra, Karnataka, Tamil Nadu, Andhra Pradesh, and Telangana.
Source: Skift
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