The Hospitality Newsletter
Today Tuesday, August 25, 2026
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technologyHotels Magazine··1 min·For: Owner, GM, IT, Ops, Investor

Choice Hotels Names Tony Pallas Chief Technology Officer

Choice Hotels has appointed Tony Pallas as Chief Technology Officer, where he will oversee enterprise engineering, SkyTouch Technology, and the company's expanding AI-driven initiatives.

Key Takeaways

  1. 1Leverage AI-powered tools like CHARLIE and RAISE to improve operational efficiency and capture guest demand.
  2. 2Monitor the integration of SkyTouch Technology as Choice scales its cloud-based property management systems.
  3. 3Prioritize platform modernization and data-driven innovation to stay competitive in the digital travel landscape.

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Source: Hotels Magazine

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