technologyHotel Dive··1 min·For: Owner, GM, Revenue, IT, Investor
Choice Hotels Appoints Tony Pallas As Chief Tech Officer
Choice Hotels International has appointed Tony Pallas as its new Chief Technology Officer to lead the company's enterprisewide AI deployment and digital strategy.
Key Takeaways
- 1Leverage the appointment of Tony Pallas to spearhead Choice Hotels' ongoing digital and AI transformation initiatives.
- 2Utilize the company's strategic partnership with AWS to scale enterprise-wide generative AI deployments.
- 3Implement AI-powered tools designed to improve franchisee profitability and enhance the guest booking experience.
Source: Hotel Dive
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