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72% of Hotel Asset Managers Expect RevPAR Growth in 2026
financeHotel Dive··1 min·For: Owner, Investor, GM, Revenue

72% of Hotel Asset Managers Expect RevPAR Growth in 2026

A survey by the Hospitality Asset Managers Association reveals that most asset managers anticipate RevPAR gains in 2026 despite rising labor costs and shifting demand patterns. Optimism remains high, with 68% actively pursuing hotel acquisitions and 85% dismissing fears of a U.S. recession.

Key Takeaways

  1. 172% of surveyed asset managers project RevPAR growth of 1% to 6% for full-year 2026.
  2. 2Top operational concerns include shifting demand (56%), wage increases (44%), and labor availability (38%).
  3. 368% are actively targeting hotel acquisitions, and 88% have properties in renovation or planning stages.

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Source: Hotel Dive

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