PurchasePlus Enters U.S. Hotel Procurement Space
Australian procurement platform PurchasePlus sets up Seattle headquarters and partners with DayBlink GPO to target U.S. hotels.
The short answer
Australian software company PurchasePlus has established its U.S. headquarters in Seattle to provide hotel teams with end-to-end purchasing software. Through a global alliance with DayBlink GPO, the company offers automated spend management to luxury independents and hotel chains.
“Three years ago, we completely rebuilt our technology from the ground up … to meet the needs of today’s hotels.”
The short version
- PurchasePlus opened its U.S. headquarters in Seattle, Washington, after 25 years operating in international hospitality markets.
- DayBlink GPO partnered with PurchasePlus to pair collective group purchasing power with automated procurement software.
- 2026 company priorities focus on deploying regional sales and implementation teams across California, Missouri, New Hampshire, Virginia, and Washington.
PurchasePlus has officially expanded into the United States hotel market, establishing its headquarters in Seattle, Washington, to supply operators with automated purchasing, inventory, and budgeting tools [1]. The hospitality software provider, backed by 25 years of international operations, rebuilt its software stack three years ago and has formed an alliance with DayBlink GPO [1].
Where has PurchasePlus set up its American base?
PurchasePlus established its new United States headquarters in Seattle, Washington, where chief executive officer Malcolm Jull is currently based [1]. Lodging Magazine reported that the expansion follows 25 years of operational history across the Asia-Pacific territory, Southeast Asia, the United Kingdom, and related global markets [1].
As Jull explained to Lodging Magazine, the company was originally founded in Australia before deciding that market conditions favoured an entry into the North American hotel arena [1]. To support the expansion, Jull has focused on establishing an onshore corporate presence staffed by regional specialists spread across multiple American states [1].
What capabilities does the PurchasePlus software include?
The platform consolidates purchasing, inventory controls, invoicing, and spend tracking into a single digital interface [1]. According to Lodging Magazine, PurchasePlus underwent a ground-up software rebuild three years ago to tailor its operational performance directly to hotel property demands [1].
The system features recipe and menu engineering tools that track the exact cost of each beverage and food item in real time [1]. Hotel accounting teams can connect departmental budgets directly to purchase orders, active invoices, and cost centers [1]. On the supply side, the platform hosts supplier catalogues to keep current items and contracted pricing immediately visible to hotel staff [1].
| Operational Tool | Core Functionality | Target Property Departments |
|---|---|---|
| Recipe & Menu Management | Real-time tracking of individual food and drink costs | Food & Beverage, Kitchen Operations |
| Budgeting & Financials | Real-time synchronization of purchase orders with cost centers | Accounting, Hotel Controllers |
| Supplier Engagement | Live updates of vendor products and active market prices | Procurement, Receiving, Operations |
| Reporting & Analytics | Unified visibility across property-wide purchasing spend | General Management, Corporate Ownership |
Which expense categories does the system cover?
The software oversees every operational spending stream, ranging from everyday food supplies to structural plant maintenance contracts [1]. Lodging Magazine reported Jull’s confirmation that the portal covers utility contracts such as electricity alongside capital expenditures such as furniture, fixtures, and equipment (FF&E) [1].
Beyond standard guest room requirements, the vendor network accommodates back-of-house operations [1]. Properties run operational requisitions for housekeeping linens, professional cleaning agents, and specialized building contractors such as elevator service providers directly through the software [1].
Who has PurchasePlus recruited for its American leadership team?
PurchasePlus built a distributed American team spanning New Hampshire, Virginia, Missouri, California, and Washington state [1]. As reported by Lodging Magazine, Jull prioritized hiring local hospitality personnel who understand the operational demands of domestic properties [1].
The newly assembled executive team includes Karen O'Neill as senior vice president, revenue; Jessica Hayes as commercial director, United States; Jon Castillo as vice president, partnerships; and Jennifer Coppernoll as implementation manager [1]. Their immediate objective for the balance of 2026 centers on establishing domestic industry recognition across brands and independent groups [1].
How does the DayBlink GPO partnership affect hotel operators?
The alliance between PurchasePlus and DayBlink GPO provides independent and luxury hotel operators with corporate-scale purchasing terms alongside digital procurement tools [1]. DayBlink GPO functions as a global buying consortium for luxury independent lodging businesses, negotiating supplier contracts via aggregated property volume [1].
Through this collaboration, DayBlink GPO combines its collective sourcing power and supplier agreements with the cloud architecture of PurchasePlus [1]. The platform accommodates independent boutique properties alongside large and small chain brands, giving operators consolidated purchasing power without requiring proprietary tech development [1].
Reported by
This article was written from the following reporting. Follow the links for the original coverage.
- [1]PurchasePlus Launches Hotel Procurement Platform in the U.S.— Lodging Magazine
Frequently asked
+Where is the new PurchasePlus United States headquarters located?
PurchasePlus has established its United States headquarters in Seattle, Washington, where chief executive officer Malcolm Jull is based.
+What core features are included in the PurchasePlus software?
The platform centralizes purchasing, inventory controls, invoicing, reporting, real-time recipe and menu costing, live budgeting connections, and automated vendor engagement.
+Which product categories can hotels order through PurchasePlus?
The system processes requisitions for food and beverage, housekeeping linens, cleaning products, furniture, fixtures, and equipment (FF&E), utilities such as electricity, and elevator maintenance.
+What is the purpose of the PurchasePlus and DayBlink GPO partnership?
The global partnership merges DayBlink GPO's negotiated supplier pricing and collective purchasing power with PurchasePlus software, giving independent luxury hotels enterprise-level sourcing.
+Who are the key executive appointments for PurchasePlus in the United States?
The U.S. leadership team includes Karen O'Neill as SVP of revenue, Jessica Hayes as commercial director, Jon Castillo as VP of partnerships, and Jennifer Coppernoll as implementation manager.
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