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HotelPartner Rebrands to Target Hotel Profitability
generaleHotelier··1 min·For: Revenue, Owner, GM

HotelPartner Rebrands to Target Hotel Profitability

HotelPartner Revenue Management has rebranded as HotelPartner Revenue & Profit Management to address rising operating costs across the hospitality sector. The company is pairing distribution strategy with revenue management to help independent hotels capture higher-margin direct bookings.

Key Takeaways

  1. 1HotelPartner rebranded to reflect an expanded focus on hotel profit and distribution management.
  2. 2The strategy emphasizes driving direct bookings to reduce reliance on costly third-party OTA channels.
  3. 3A new service-light proprietary platform was launched across Europe for consultants and small hotel groups.

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Source: eHotelier

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