marketingSkift··1 min·For: Owner, GM, Revenue, Marketing
UK Targets Indian Travelers to Drive Regional Tourism Growth
VisitBritain is actively targeting India's outbound travel market to encourage visitors to travel beyond London, stay longer, and increase regional spending. The tourism board projects Indian visitor spending will reach £1.5 billion by 2030, supported by nearly one million annual arrivals.
Key Takeaways
- 1India is forecast to generate £865 million in UK visitor spending in 2026, rising to £1.5 billion by 2030.
- 2UK expects Indian tourist arrivals to expand from roughly 600,000 this year to 960,000 by 2030.
- 3Overcoming London-centric transit remains a hurdle, as 94% of direct UK-India flights land in the capital.
Source: Skift
Keep reading
Our reporting
More in marketing