marketingLodging Magazine··1 min·For: Owner, GM, Marketing, Revenue
Remington Social Media Division Drives $3M Portfolio Revenue
Remington Hospitality has internalized its social media strategy across its portfolio, driving over $3 million in attributable revenue and a 37:1 return on ad spend. The dedicated division oversees content production, influencer partnerships, paid campaigns, and community engagement for managed properties.
Key Takeaways
- 1In-house social media strategy generated over $3M in revenue and 63.7M impressions.
- 2Achieved a 37:1 return on ad spend alongside a 110% increase in social engagements.
- 3Team manages full-suite services including lifestyle content creation, influencer campaigns, and local events.
Source: Lodging Magazine
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