Airbnb Adds 75 Boutique Properties in Lark Hotels Deal
Airbnb has signed a distribution agreement with boutique operator Lark Hotels, adding over 75 US properties to its platform. The deal aligns with Airbnb's aggressive push to expand its boutique hotel offerings.
Key Takeaways
1Adds over 75 boutique properties across Lark's AWOL, Blind Tiger, and Bluebird brands.
2Provides Lark Hotels with a broader direct-to-consumer distribution channel.
3Supports Airbnb's strategy to aggressively expand its presence in the hotel sector.
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