generalSkift··1 min·For: Owner, GM, Marketing, Revenue, Investor
Virtuoso Defends the Value of Modern Travel Agents
Despite a decline in numbers, travel agents are repositioning themselves through specialized luxury services and high-end partnerships. meanwhile, technology and celebrity branding continue to redefine standard travel amenities.
Key Takeaways
- 1Assess the shift of travel agents toward high-touch specialty services to compete with DIY booking platforms.
- 2Monitor the pilot of mobile passport control apps as a benchmark for streamlining guest arrival and security processes.
- 3Evaluate airline celebrity chef partnerships as a standard for premium service expectations in luxury hospitality.
Source: Skift
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