hrHotels Magazine··1 min·For: Owner, GM, Marketing, Investor, Revenue
Kerzner Appoints Celine Assimon as Chief Commercial Officer
Kerzner International has named former De Beers CEO Celine Assimon as its new Chief Commercial Officer to oversee global commercial strategy and brand elevation. Assimon brings extensive luxury experience from high-end jewelry and fashion sectors to the hospitality group's diverse portfolio.
Key Takeaways
- 1Leverage Assimon's 20 years of experience at luxury brands like De Beers and Louis Vuitton to enhance brand positioning.
- 2Focus on global retail expansion and commercial strategy across Atlantis, One&Only, SIRO, and Rare Finds portfolios.
- 3Integrate high-end luxury retail insights into the guest experience to drive innovation and authenticity.
Source: Hotels Magazine
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