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Google Strips EU Travel Search Features Over DMA Rules
FeaturedmarketingSkift··1 min·For: Marketing, Revenue, Owner, GM

Google Strips EU Travel Search Features Over DMA Rules

Google is significantly scaling back its travel search features in the European Union to comply with Digital Markets Act antitrust regulations. The changes remove live pricing filters, split booking channels into separate units, and eliminate the vacation rentals search module entirely.

Key Takeaways

  1. 1Search results in the EU now split into two separate units for third-party aggregators and direct suppliers.
  2. 2EU users lose direct search tools for checking live hotel pricing, filtering dates, or applying descriptive tags.
  3. 3Google is completely removing its dedicated vacation rentals unit from European search results.

Read original source →

Source: Skift

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