operationseHotelier··1 min·For: Owner, GM, Revenue, F&B, Investor
First Hospitality to Manage Historian Hotel in Madison
First Hospitality has been appointed to manage the Historian Hotel, an 81-key Marriott Tribute Portfolio property located in Madison's historic Churchill Building, slated for a Q1 2027 opening.
Key Takeaways
- 1Capitalize on the historic nature of the property by restoring 111-year-old Beaux-Arts features including the facade and mosaic tilework.
- 2Leverage the Tribute Portfolio brand to blend boutique identity with Marriott’s global distribution and loyalty network.
- 3Integrate a chef-driven F&B concept to drive local traffic and enhance the property's lifestyle positioning.
Source: eHotelier
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