Curio Collection Expands Resort Footprint in Florida and Nassau
Hilton scales its soft brand across Florida and the Caribbean through Key West resort repositioning and a new Bahamas franchise agreement.
The short answer
Hilton is expanding Curio Collection through a resort conversion in Key West and a new-build franchise property in Nassau. The moves highlight different deal structures across Florida and Caribbean leisure corridors.
The short version
- Ocean’s Edge Resort in Key West signed a conversion agreement to join Hilton [[1]].
- Paradise Breeze Nassau will deliver 125 accommodations and residences to The Bahamas by 2028 [[2]].
- Curio Collection includes nearly 200 hotels and resorts operating globally [[2]].
Hilton is accelerating regional growth for Curio Collection by deploying distinct deal structures tailored to mature leisure hubs and island gateways. In Key West, Florida, the brand signed a conversion for Ocean’s Edge Resort, while in Nassau, Hilton executed a franchise agreement for a mixed-use new-build development opening in 2028 [[1], [2]].
How is Curio Collection executing resort deals in Florida and the Caribbean?
Hilton tailors its Curio Collection pipeline to local asset realities, combining existing resort conversions in tightly zoned domestic markets with purpose-built franchise partnerships in international island destinations. According to Lodging Magazine, Hilton announced the signing and upcoming conversion of Ocean’s Edge Resort in Key West, Florida [1]. That domestic repositioning allows the brand to secure immediate waterfront inventory in an established market [1].
Separately, Hotels Magazine reported that Hilton signed a franchise agreement with B.P.G. LTD. for Paradise Breeze Nassau, Curio Collection by Hilton [2]. This separate international development represents a new-build entry rather than a repositioning, establishing the Curio Collection brand’s debut in The Bahamas and marking Hilton’s return to the island [2].
What are the specifications of the Nassau resort project?
Paradise Breeze Nassau is planned as an 11-story building on West Bay Street that combines hotel accommodations and residential units. As detailed by Hotels Magazine, the property will feature 125 accommodations and is scheduled to open in 2028 [2]. The development sits three miles from the airport and five miles from local shops, restaurants, and attractions [2].
The programming incorporates extensive wellness and leisure amenities to appeal to upscale travelers. According to Hotels Magazine, the resort will include nearly 15,000 square feet of spa and fitness facilities, padel and squash courts, a 5,000-square-foot infinity edge pool, and more than 4,000 square feet of event space [2]. Food and beverage options will include an all-day restaurant overlooking the pool and Caribbean Sea, a rooftop specialty restaurant, a pool bar, an artisanal bakery, a curated market, and a coffee bar [2].
How do the Florida and Bahamas developments compare?
The two separate transactions reflect contrasting development models across the regional resort map. While Key West secures immediate presence via conversion, Nassau represents a multi-year ground-up project combining lodging and residential components.
| Property | Location | Deal Type | Key Metric / Size | Opening / Status |
|---|---|---|---|---|
| Ocean’s Edge Resort | Key West, Florida | Conversion | Resort and marina repositioning | Announced conversion [1] |
| Paradise Breeze Nassau | Nassau, Bahamas | Franchise agreement (new build) | 125 accommodations; 11 stories | Expected 2028 [2] |
What is Hilton's broader development goal in the Caribbean?
Hilton plans to double its regional footprint over the coming years through targeted owner agreements. According to Hotels Magazine, Curio Collection currently comprises nearly 200 hotels and resorts globally [2]. The Nassau signing reflects broader regional growth objectives across resort corridors, using soft-brand flexibility to attract developers who require distinct designs while accessing Hilton's commercial engine [2].
Reported by
This article was written from the following reporting. Follow the links for the original coverage.
- [1]Hilton Expands Florida Presence With Curio Collection Additi— Lodging Magazine
- [2]Curio Collection by Hilton Makes Bahamas Debut— Hotels Magazine
Frequently asked
+What conversion project did Hilton announce in Florida?
Hilton announced the signing and conversion of Ocean’s Edge Resort in Key West, Florida, bringing the waterfront property into its soft-brand portfolio, as reported by Lodging Magazine [[1]].
+What is the timeline for the Curio Collection debut in The Bahamas?
Paradise Breeze Nassau, Curio Collection by Hilton, is expected to open in 2028 under a franchise agreement between Hilton and owner B.P.G. LTD., according to Hotels Magazine [[2]].
+What amenities are planned for Paradise Breeze Nassau?
Hotels Magazine reported the property will feature nearly 15,000 square feet of spa and fitness facilities, padel and squash courts, a 5,000-square-foot infinity edge pool, and over 4,000 square feet of event space [[2]].
+How many units will Paradise Breeze Nassau include?
The 11-story property on West Bay Street will feature 125 accommodations combining hotel units and residences, located three miles from the airport, according to Hotels Magazine [[2]].
+What is the global scale of Curio Collection by Hilton?
Curio Collection by Hilton currently comprises nearly 200 hotels and resorts across the world, according to reporting by Hotels Magazine [[2]].
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