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Yotel Targets 100 Hotels by 2031 with New Upscale Brand
financeSkift··1 min·For: Investor, Owner, GM

Yotel Targets 100 Hotels by 2031 with New Upscale Brand

Yotel is expanding its portfolio from 24 to 100 properties by 2031 through the launch of an upscale brand and urban YotelAir concepts. The new upscale tier will feature slightly larger rooms, premium amenities, and higher room rates while keeping lean operations.

Key Takeaways

  1. 1Yotel plans to quadruple its footprint to 100 properties by 2031 with an emphasis on Asia.
  2. 2New upscale brand will feature larger compact rooms, elevated F&B, and higher ADRs.
  3. 3Urban adaptations of the YotelAir micro-hotel format are in development for city centers.

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Source: Skift

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