operationsLodging Magazine··1 min·For: Owner, Investor, Revenue, GM
Wyndham Expands Dazzler Select to 14 US Hotels in Year One
Wyndham Hotels & Resorts has expanded its Dazzler Select conversion brand to 14 open properties across the United States within its first year. The model targets independent hoteliers with flat monthly fees, streamlined standards, and access to Wyndham's distribution and AI tech platforms.
Key Takeaways
- 1Dazzler Select reached 14 operational properties across the U.S. in its debut year.
- 2The brand model offers low-cost conversions and predictable flat monthly franchise fees.
- 3Joining hotels gain access to Wyndham's 126M loyalty members and AI-powered guest tools.
Source: Lodging Magazine
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