The Hospitality Newsletter
Today Friday, July 31, 2026
Grey Raines, managing partner of Raines Hospitality
operationsCoStar··1 min·For: Owner, GM, Investor, Marketing, Ops

Raines Hospitality Focuses on Storytelling and Fundamentals

Raines Hospitality is leveraging a dual strategy of creative storytelling for boutique assets and rigorous operational discipline to navigate current economic headwinds and drive growth.

Key Takeaways

  1. 1Prioritize storytelling and authentic brand narratives to drive value during property conversions and renovations.
  2. 2Focus on operational fundamentals and bottom-line efficiency to navigate high interest rates and construction costs.
  3. 3Identify acquisition opportunities in markets where "story-driven" boutique concepts can outperform generic brands.

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Source: CoStar

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