financeSkift··1 min·For: Owner, Investor, Revenue
Choice Hotels CEO Outlines Asset Sales and U.S. Growth Plan
Choice Hotels CEO Dominic Dragisich announced a strategic pivot to boost U.S. room counts, close revenue gaps with competitors, and sell $450 million in owned real estate.
Key Takeaways
- 1New CEO plans to sell $450 million in owned hotel real estate to return to an asset-light model.
- 2Choice aims to reverse slowing growth by expanding its core U.S. room count.
- 3Strategy focuses on closing the revenue-generation gap with rival brands like Wyndham.
Source: Skift
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