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IHG Debuts Centralized Holiday Inn Lobby Prototype in Denver

Holiday Inn opens its first newly built prototype hotel in Colorado, merging the front desk, order counter, and full-service bar into a single hub.

The short answer

IHG has opened the Holiday Inn & Suites Commerce City-Denver Airport, premiering a new prototype lobby developed by NibbleNook Hospitality. The design merges the front desk, ordering counter, and bar into a single operational hub.

106
guestrooms and suites at the prototype property
Commerce City, CO
75
approaching operating anniversary milestone in years
Holiday Inn brand
10
minutes travel distance to Denver International Airport
maximum transit time
IHG Debuts Centralized Holiday Inn Lobby Prototype in Denver
Photo: Quang Nguyen Vinh / Pexels

The short version

  • Holiday Inn opened its first new-build lobby prototype at a 106-room property in Commerce City, Colorado.
  • NibbleNook Hospitality developed the property, which merges check-in, ordering, and bar service into one hub.
  • 75 years of brand history informs the redesign as IHG updates guestroom zones and communal spaces.

IHG Hotels & Resorts has opened the 106-room Holiday Inn & Suites Commerce City-Denver Airport in Colorado, marking the brand’s first new-build hotel featuring its reimagined prototype lobby design. Developed by NibbleNook Hospitality, the property consolidates the traditional front desk, food ordering counter, and full-service bar into a single centralized operational hub [1].

What changes does the new Holiday Inn lobby prototype introduce?

The updated layout integrates reception and food-and-beverage service points into one central counter to simplify arrival and service flow [1]. According to Hotel Business, this consolidated hub matches the way modern travelers move through public areas while driving operational efficiencies for property owners [1]. Lodging Magazine reported that the central hub brings together the check-in point, ordering counter, and full-service bar into an intuitive shared footprint [2]. Around this anchor, the public space incorporates versatile, multi-purpose gathering zones designed for business travelers, groups, and leisure guests [[1], [2]].

contemporary hotel lobby lounge seating area
Photo: El Bravo / Pexels

Where is the first prototype property located, and who developed it?

The inaugural property is the Holiday Inn & Suites Commerce City-Denver Airport, located in Commerce City, Colorado, less than 10 minutes from Denver International Airport [[1], [2]]. NibbleNook Hospitality served as the developer for the 106-room, pet-friendly project [[1], [2]]. As reported by Hotel Business, managing members Pawan Kharbanda and Mohit Kumar led the Denver-based development team [1]. The hotel targets corporate, group, and leisure demand, providing transit connectivity via a complimentary airport shuttle while serving nearby employers, healthcare campuses, sports complexes, and local tourist destinations [[1], [2]].

hotel dining room table place settings
Photo: Alfie Binne / Pexels
Property DetailHoliday Inn & Suites Commerce City-Denver Airport
DeveloperNibbleNook Hospitality [1]
Room Count106 rooms and suites [1]
LocationCommerce City, Colorado [1]
Transit DistanceUnder 10 minutes to Denver International Airport [1]
Core Prototype FeatureCo-located front desk, order counter, and bar [1]
F&B OutletsBreakfast buffet, Mile High Landing, full-service bar [[1], [2]]
Recreation & WellnessIndoor heated pool, 24-hour fitness center, patio fire pit [1]
hotel guestroom desk workspace bed
Photo: Engin Akyurt / Pexels

How does the food and beverage program operate inside the hub?

The dining program pairs daytime counter service with an evening sit-down restaurant and bar model anchored at the shared reception counter [[1], [2]]. In the morning, the hotel serves an enhanced breakfast buffet [1]. For evening service, dining transitions to Mile High Landing restaurant, which Lodging Magazine reported serves classic American cuisine alongside beer, wine, and handcrafted cocktails from the full-service bar [2]. To capture small group business, the property pairs its adaptable meeting rooms with dedicated catering menus and programmed happy hour offerings [[1], [2]].

What layout modifications appear in the guestrooms and amenities?

Guestrooms divide floor space into dedicated zones intended for sleep, work, and relaxation [[1], [2]]. The room inventory includes dedicated work desks, lounge seating, blackout shades, and upgraded bedding [[1], [2]]. Beyond the guestrooms, the hotel grounds feature an outdoor patio equipped with lounge seating and a fire pit [1]. Additional on-site facilities include an indoor heated pool, electric vehicle charging stations, a 24-hour fitness center, complimentary property-wide Wi-Fi, and complimentary coffee [[1], [2]].

Why is IHG rolling out this brand redesign now?

The redesign arrives as Holiday Inn approaches its 75th operating anniversary [[1], [2]]. Meredith Moore, global vice president for Holiday Inn by IHG, noted that the company remains focused on updating spaces and food-and-beverage service for modern travelers while preserving the core brand identity built over nearly 75 years [[1], [2]]. For ownership groups, the combined hub architecture reduces fragmented service stations, aligning labor overhead with fluctuating guest volume across daytime and evening shifts [1].

Reported by

This article was written from the following reporting. Follow the links for the original coverage.

Frequently asked

+What is the primary feature of the new Holiday Inn lobby prototype?

The prototype centers on a co-located hub that combines the front desk, food order counter, and full-service bar into one integrated arrival point [[1], [2]].

+Which property is the first to implement the new design?

The 106-room Holiday Inn & Suites Commerce City-Denver Airport in Commerce City, Colorado, is the first new-build hotel to feature the prototype [[1], [2]].

+Who developed the first prototype hotel?

The hotel was developed by NibbleNook Hospitality, led by Denver-based managing members Pawan Kharbanda and Mohit Kumar [[1]].

+What on-site dining options are available at the Denver property?

The hotel features an enhanced breakfast buffet, dinner service at Mile High Landing serving American cuisine, and a full-service bar serving beer, wine, and cocktails [[1], [2]].

+What guest amenities are included at the Commerce City hotel?

The property offers an indoor heated pool, 24-hour fitness center, outdoor patio with fire pit, complimentary Wi-Fi, EV charging, and a free airport shuttle [[1], [2]].

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