marketingSkift··1 min·For: Owner, GM, Revenue, Marketing
Wyndham Tracks Flight Paths to Capture Indian Outbound Travel
Wyndham Hotels & Resorts is aligning its global portfolio with new airline routes out of India to capture the rising volume of outbound Indian travelers. By tracking new direct flights to markets like Greece, the group aims to serve Indian guests domestically and internationally.
Key Takeaways
- 1Wyndham is targeting outbound Indian travelers by matching hotel strategies to new direct air routes, such as Mumbai and Delhi to Athens.
- 2Properties abroad, including in Greece, are introducing tailored initiatives like India-themed evenings to attract these guests.
- 3The approach pairs domestic expansion toward a 200-hotel India target with outbound capture across Wyndham's global network.
Source: Skift
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