financeSkift··1 min·For: Owner, GM, Investor, Marketing, Revenue
The Growing Challenges Facing U.S. Travel and Hotels
Industry analysts explore the deteriorating perception of the U.S. as a travel destination and the increasing tension between hotel owners and corporate brands over costs.
Key Takeaways
- 1Monitor the widening gap between U.S. inbound tourism performance and global competitors as safety and cost perceptions impact international arrivals.
- 2Evaluate the rising friction between hotel owners and major brands regarding brand standards and mandated capital expenditures.
- 3Review localized strategies to counteract negative perceptions of U.S. destinations to maintain international market share.
Source: Skift
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