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Shiji Finds Hotel Ratings Up as Guest Sentiment Drops
operationsasianhospitality.com··1 min·For: GM, Ops, Owner, Marketing

Shiji Finds Hotel Ratings Up as Guest Sentiment Drops

Despite global hotel review scores climbing to 87 percent, positive guest sentiment has fallen, masking operational issues in rooms and cleanliness. A new Shiji benchmark reveals response times are faster thanks to AI, but nearly one-third of reviews still go unanswered.

Key Takeaways

  1. 1Global Review Index rose to 87%, but positive guest sentiment fell to 69.8%.
  2. 2Room and cleanliness complaints were the largest negative drags on review scores.
  3. 3Hotels cut response times to 3.1 days, yet 31.9% of reviews remain unanswered.

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Source: asianhospitality.com

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