generalHotels Magazine··1 min·For: Owner, GM, Investor, Revenue, Ops
Ruby Hotels to Open Second U.S. Property in New York City
IHG Hotels & Resorts has announced the signing of Ruby New York City, a 187-room hotel on Avenue of the Americas slated for a 2027 opening. This marks the brand's second U.S. location following a Chicago signing, as part of a global plan to reach 250 hotels.
Key Takeaways
- 1Capitalize on the "Lean Luxury" trend by observing Ruby's entry into the competitive Manhattan market with 187 rooms.
- 2Leverage existing developer partnerships to facilitate international brand expansion into high-barrier gateway cities.
- 3Note IHG’s aggressive growth targets for the Ruby brand, aiming for 250 properties globally over the next 20 years.
Source: Hotels Magazine
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