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Niseko Hotel Supply Surges 46% as Summer Demand Expands
financeeHotelier··1 min·For: Owner, Investor, GM, Revenue

Niseko Hotel Supply Surges 46% as Summer Demand Expands

Niseko's hotel supply is set to expand by 46% by late 2026, making year-round shoulder and summer season demand critical for sustaining performance. Strong winter operations and expanding North American flights are helping drive higher summer ADR and longer stays.

Key Takeaways

  1. 1Hotel inventory will jump 46% to 2,519 keys by end-2026, led by Moxy and Hotel101 openings.
  2. 2Summer momentum is growing, with July RevPAR up 27.7% and ADR rising 15% to JPY 40,209.
  3. 3Direct flights from San Francisco and Vancouver this December will further boost North American visits.

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Source: eHotelier

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