marketingHospitalityNet··1 min·For: Owner, GM, Marketing, Investor
Luxury Hotels Expand Into Yachts And Private Jets
Luxury hospitality brands are diversifying their portfolios by launching yacht collections and private jet itineraries to capture the high-end 'experiential' travel market.
Key Takeaways
- 1Diversify brand touchpoints by extending luxury services to yachts and private jets to create end-to-end guest journeys.
- 2Leverage 'experiential hospitality' to meet rising demand for highly personalized, multi-destination itineraries.
- 3Utilize mobile assets like the Ritz-Carlton Yacht Collection or Four Seasons Private Jet to maintain brand loyalty outside traditional hotel walls.
Source: HospitalityNet
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