The Hospitality Newsletter
Today Wednesday, September 16, 2026
Dana Point Resort to Convert to JW Marriott Luxury Brand
operationsHotel Dive··1 min·For: Owner, GM, Investor, Revenue

Dana Point Resort to Convert to JW Marriott Luxury Brand

The 371-key Laguna Cliffs Marriott Resort & Spa in Dana Point, California, will rebrand as The Ocean Cliffs at Dana Point, a JW Marriott Resort, following a multimillion-dollar renovation. Aimbridge Hospitality will continue to manage the blufftop property as Marriott pushes further into the luxury segment.

Key Takeaways

  1. 1Laguna Cliffs Marriott Resort & Spa will rebrand as The Ocean Cliffs at Dana Point, a JW Marriott Resort.
  2. 2Renovations include redesigned rooms, a new 6,000-square-foot ballroom, expanded event lawns, and a signature restaurant.
  3. 3Aimbridge Hospitality will retain management of the 371-key coastal property.

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Source: Hotel Dive

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