operationsHospitalityNet··1 min·For: Owner, GM, Revenue, Investor, Ops
Boise Opens Largest Dual-Branded Marriott Property
Pennbridge Hospitality has opened Boise's largest hotel, a 296-key dual-brand property combining AC Hotel and Element by Marriott featuring a 16th-floor rooftop lounge.
Key Takeaways
- 1Leverage dual-brand economies of scale by combining a 175-room AC Hotel with a 121-suite Element extended-stay property.
- 2Optimize room mix for regional demand by configuring 40% of inventory as double/double, including Boise's first double king rooms.
- 3Capture diverse market segments through 12 flexible meeting spaces and a high-end 16th-floor rooftop restaurant to drive ancillary revenue.
Source: HospitalityNet
Keep reading
Our reporting
More in operations