The Hospitality Newsletter
Today Tuesday, August 25, 2026
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financeSkift··1 min·For: Owner, GM, Investor, Revenue, IT

Accor CEO Outlines Vision for Final Term and Ennismore Futur

Accor CEO Sébastien Bazin has outlined his strategic roadmap ahead of his 2028 retirement, focusing on operational overhauls, AI integration, and the potential IPO of lifestyle brand Ennismore.

Key Takeaways

  1. 1Focus on target double-digit EBITDA growth to align performance with U.S. competitors before his 2028 departure.
  2. 2Prepare for various strategic outcomes for Ennismore, ranging from a potential IPO to other M&A structural changes.
  3. 3Prioritize expansion in high-growth emerging markets including India and sub-Saharan Africa.

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Source: Skift

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