financeSkift··1 min·For: Owner, Investor, GM
Accor and Treebo Call Off India Expansion Deal
Accor and Treebo Hospitality Ventures have mutually terminated negotiations for a master licensee partnership in India. The deal was intended to scale Accor's Ibis and Mercure brands into secondary and tertiary Indian cities.
Key Takeaways
- 1Accor and Treebo mutually decided to disengage after failing to reach definitive agreements.
- 2The partnership aimed to help Accor reach its ambitious target of 300 hotels in India by 2030.
- 3The split removes Accor's primary local partner for rapid expansion into tier-two and tier-three markets.
Source: Skift
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