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WTTC and ICC Partner to Support Global Tourism SMEs
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WTTC and ICC Partner to Support Global Tourism SMEs

The World Travel & Tourism Council and the International Chamber of Commerce have signed a partnership to advocate for small and medium-sized tourism businesses. The initiative aims to provide practical resources, share research, and lobby governments to reduce regulatory, financial, and digital hurdles.

Key Takeaways

  1. 1SMEs represent over 85% of global travel and tourism businesses.
  2. 2Partnership links WTTC industry research with ICC's network of 45M businesses across 170+ countries.
  3. 3Joint efforts will target policy reform around financing, labor shortages, fragmented regulations, and visa frictions.

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Source: eHotelier

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