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Travel CEOs Target 100M Visitors in White House Talks
generalasianhospitality.com··1 min·For: Owner, GM, Revenue, Investor

Travel CEOs Target 100M Visitors in White House Talks

Hospitality leaders met with President Trump to address declining international arrivals and push for a goal of 100 million annual foreign visitors by 2030. The administration outlined plans to streamline airport security and improve international flight connections.

Key Takeaways

  1. 1U.S. international arrivals fell 5.5% in 2025, driven by a 20% drop in Canadian visitors.
  2. 2Reaching 100 million visitors by 2030 would generate $81 billion in spending and 400,000 jobs.
  3. 3White House pledged airport screening reforms, including relaxed shoe screening and expanded biometrics.

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Source: asianhospitality.com

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