generalHospitalityNet··1 min·For: Owner, GM, Marketing, Investor
Sandblu Resort Opens as Luxury Destination in Santorini
Sandblu, a new luxury resort on the foothills of Mount Thira in Santorini, launched in July 2024 featuring architecture by the Rockwell Group. The property offers 66 accommodations, an Aurora spa, and multiple infinity pools overlooking the Aegean Sea.
Key Takeaways
- 1Leverage high-end architectural design to position luxury properties against local competitors.
- 2Integrate comprehensive wellness and family amenities like spas and kids' clubs to capture diverse high-spend segments.
- 3Enhance the guest experience through VIP concierge services offering curated local excursions like yachting.
Source: HospitalityNet
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