financeSkift··1 min·For: Owner, GM, Revenue, Investor
Hyatt Links Executive Pay to Direct Bookings and Lifestyle
Hyatt has introduced performance-based compensation for executives tied to increasing direct web/app bookings and the success of its lifestyle hotel portfolio.
Key Takeaways
- 1Recognize that Hyatt is now linking executive bonuses to the specific growth of direct booking channels and lifestyle brand performance.
- 2Note that direct booking targets for the Chief Commercial Officer were not met, resulting in zero payout for that specific performance metric.
- 3Observe the strategic shift toward lifestyle hotels as a core valuation driver, with executive pay now reflecting the success of these higher-margin properties.
Source: Skift
Keep reading
Our reporting
More in finance