The Hospitality Newsletter
Today Sunday, September 13, 2026
How Swiss Deluxe Hotels Balances Luxury with Technology
technologyHospitalityNet··1 min·For: Owner, GM, IT, Ops, Marketing

How Swiss Deluxe Hotels Balances Luxury with Technology

Wilhelm Luxem, Head of Quality Commission at Swiss Deluxe Hotels, shares insights on how luxury properties can adopt digital innovation to enhance rather than replace human service.

Key Takeaways

  1. 1Implement a 'two-week training rule' to ensure staff are fully comfortable with new technology before it interfaces with guests.
  2. 2Use technology as a behind-the-scenes enabler to free up staff for authentic, face-to-face human connections.
  3. 3Prioritize data-driven personalization to meet the rising expectations of modern luxury travelers without sacrificing traditional service standards.

Read original source →

Source: HospitalityNet

Keep reading