operationsHotels Magazine··1 min·For: Owner, GM, Revenue, Marketing, Investor
Diplomat Beach Resort Rebrands as Signia by Hilton
The Diplomat Beach Resort has officially transitioned to the Signia by Hilton brand after an $80 million renovation of its public spaces and dining venues.
Key Takeaways
- 1Leverage the $80 million renovation featuring 200,000 square feet of meeting space to attract large-scale MICE business.
- 2Target high-value guests and Hilton Honors elites with the new 33rd-floor Club Signia lounge and premium room categories.
- 3Maximize ancillary revenue via the Verandah Social Club by offering local day passes through platforms like ResortPass.
Source: Hotels Magazine
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