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Cleartrip Launches Dynamic Holiday Packages in India
marketingSkift··1 min·For: Revenue, Marketing, Owner

Cleartrip Launches Dynamic Holiday Packages in India

Flipkart-owned Cleartrip has entered India's $20 billion holiday package market with a customizable booking model. The platform allows travelers to tailor curated itineraries by swapping hotels, flights, and activities.

Key Takeaways

  1. 1India's holiday package market is valued at $20 billion, with over 90% remaining fragmented and offline.
  2. 2Cleartrip's new product offers dynamic bundling, letting users customize expert-curated itineraries.
  3. 3The move aims to capture market share from rigid legacy tour operators through flexibility and tech.

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Source: Skift

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