generalLodging Magazine··1 min·For: Owner, GM, Revenue, Marketing, Investor
BWH Hotels Launches Luxury and Upscale Sales Division
BWH Hotels has established a new global sales division specifically designed to drive growth and support for its upscale and luxury brands, including WorldHotels.
Key Takeaways
- 1Leverage the new dedicated sales team to capture increased demand in the luxury and upscale global travel segments.
- 2Capitalize on the division's focus on WorldHotels and high-end BWH brands to drive higher-rated corporate and group business.
- 3Integrate property-level offerings with the expanded global sales reach to improve visibility among premium travel planners.
Source: Lodging Magazine
Keep reading
Our reporting
More in general